LaneFX Fleet Edition Provides An Innovative Way to Help Reduce Fleet Operating Risks

Ann Arbor, Mich., June 6, 2007 - Drivaware® today announced a new addition to its LaneFX® product line designed specifically for commercial and public services fleets: LaneFX Fleet Edition. Launched in 2006, LaneFX is a leading blind spot exposure innovation that automatically moves the vehicle’s power side mirror outward when the driver activates a turn signal. LaneFX Fleet Edition is a bundled offering that includes fully-featured LaneFX hardware, on-site installation services, unlimited technical support, “train-the-trainer” seminars, consolidated billing as well as hardware provisioning.

“Fleet managers are concerned about the risk of lane change and backover collisions, particularly in panel vans. LaneFX Fleet Edition is designed to reduce such operating risk and enhance fleet drivers’ on-road awareness.” says Kal Malhas, Drivaware Founder and President. “We are now seeing fleets deploy LaneFX Fleet Edition in very unique and innovative ways. For instance, one state police patrol fleet has linked LaneFX activation to their vehicles’ overhead lights to minimize the risk of u-turn collisions at the start of a pursuit.”

Since LaneFX is a what-you-see-is-what-you-get blind spot system, it provides superior sweeping coverage than traditional convex blind spot mirrors and other aftermarket car gadgets. In addition, linking LaneFX mirror movement with turn signal activation often leads to greater turn signal use by drivers, thereby promoting safer driving behavior.  

LaneFX Fleet Edition is available now through www.LaneFX.com and 866-4-LANEFX. Pricing starts at $499 per installed unit. Discounts are available based on overall fleet size.

About LaneFX®
LaneFX is a first-of-a-kind blind spot exposure system available for all passenger cars, vans and light trucks. LaneFX automatically tilts the vehicle’s existing power mirror outward to expose the blind spot in an adjacent lane or downward to expose the parking boundaries around the vehicle. LaneFX is an automotive-grade universal system that is guaranteed compatible with any vehicle equipped with power mirrors. LaneFX is available in three editions with MSRP starting at $219.

Media Contacts:
Kimberly Simpson
Drivaware Inc.
866-4-LANEFX
kimberly.simpson@drivaware.com

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