LaneFX is not like blind spot mirrors. It's only a mobile electronics system that moves your power mirrors in lane changes and merges.

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More Great Gifts For Car Nuts

Car nuts are tough bunch to understand. Here's a great way to delight them this holiday season.

When they start talking about autos, technical terms such as “co-efficient of drag” and “horsepower per liter” come up. The conversation is spirited. Eyeballs roll. Girlfriends leave the room. Allegiances are hotly debated. Are you a Porsche lover, or do you prefer Ferraris? New cars or classic cars? Ford trucks or Chevy trucks?

For people who don’t care about cars or don’t understand their loved ones’ obsessions with them, picking out gifts can be a daunting task. Case in point: Executives who love cars are particularly hard to shop for, because their station demands a luxurious--but appropriate--gift. If you’re not sure what to get your car-obsessed dad, be warned: A new keychain or an Exxon Mobil (nyse: XOM - news - people ) gift certificate is not going to thrill him.

In Pictures: Great Gifts For Car Nuts

To help you please even the pickiest auto enthusiast, we have compiled a list that includes such affordable items as the 30th-anniversary edition of Bruce Springsteen’s Born to Run, as well as Porsche’s new, $120,000 911 Turbo supercar.

If you’ve got the cash, you can always give an actual car as a gift. Multimillionaire entrepreneurs who bleed 93-octane blood will be lusting after the Mercedes-Benz SLR McLaren (not cheap at $450,000), but the Daimler Chrysler (nyse: DCX - news - people ) Maybach 62 sedan with handcrafted features such as customized leather interiors and monogramming is slightly more affordable at $390,000.

But there are plenty of just as fancy auto-related gifts that are more reasonably priced. Ferrari (nyse: FIA - news - people ) makes chronographs, BMW has a line of clothing and golf accessories and Aston Martin makes chessboards.

It’s also possible to properly indulge kids who love cars. Forget Matchbox. These days, you can buy your son or daughter an $875 toy Ferrari--an electric car that drives and has a working horn--and give the kid a head start in developing proper cornering, braking and accelerating techniques.

Make no mistake: The world of the car nut can be a world of extravagance and privilege. You may not understand your loved one’s interested in motoring, but that shouldn’t stop you from pampering him or her.

LaneFX proven better solution to the blind spot problem than stick-on convex blind spot mirrors

Why use conventional, ineffective blind spot mirrors? LaneFX puts your side mirrors to work for your driving safety. It alerts you before changing lanes by showing you any trucks, SUV's, and passenger cars hiding in your blind spot side view mirror. Plus, LaneFX works with your vehicle's existing power side mirrors.

Learn how adjusting your power mirrors wide does not guarantee to eliminate blind spots

The Car Talk folks might like this concept, but why use 1960's technology to solve an increasingly important driving safety problem? Blind spot mirrors are no match for the simplicity, innovation and high-technology of the LaneFX system.

Unlike what you'd drive in Volvo XC90, S80, or Audi Q7 Lane Assist, LaneFX is not a fad or a car gadget! Auxiliary blind spot mirrors are not the the latest automotive safety technology to make lane changing and merging safer. As you activate your blinker, LaneFX swings your side mirror outward to show you what may be lurking in your vehicle's blind spot. LaneFX is more compatible with the latest turn signal mirrors than stick-on convex blind spot mirrors. Since LaneFX doesn't take away any of the mirror surface (unlike stick-on fish eye mirrors), you can see Muth turn signal LED's with ease. Turn signal mirrors and LaneFX are the ultimate in total driver awareness. Check the best-selling Muth turn signal mirrors and see how easily they're compatible with LaneFX for a powerful safety result.

  • blind spot mirrors
  • lane change
  • Total driver awareness and safe driving even with when used with radar detectors.
  • Consumer Reports stresses the importance of proper lane check prior to merging or changing lanes.
  • Sonus SideVUE, is a good example of stick-on gadgets for your blind spot mirrors, but without real benefit of driving safety that Lane FX provides on any vehicle equipped with power mirrors, guaranteed!
  • Prevent accidents: Always check your blind spot zone before changing lanes or merging into highway traffic.

 

Top Fun Gifts for Tech Lovers Under $40

Do you have friends who are more into gadgets and technology that it seems like a crazy obsession almost? Are you trying really hard to get something that won't be quickly replaced by the next model, or the smaller and faster machine? Well, then this guide is for you. Gadgets can make excellent gifts, especially for the tech-savvy. However, a vast majority of them can be extremely deadly to your budget. So what should you do in these cases? Surprisingly, there are many options available to you today. Before we go into the top gadgets gifts, here are some tips :

Don't go for the older model of something because it's cheaper. If your friend is really tech-savvy, he/she will want to get the newer one anyway.

Make sure that these gadgets are useful or fun and won't be extra work or cost for them. For example, avoid getting something like a car security device that requires long installation time and effort.

If you get something that needs batteries to run, include the batteries in it.

Always try to bundle something with the gift that will increase the effectiveness of the gift or help in some other way. For example, I often recommend bundling theLight In The Darkness program with many things because it helps remove the financial pressure on someone and is super cheap for what it offers.

If it's a battle between something that's useful and sentimental, always get the pragmatic gift for a guy, and the sentimental/decorative gift for the woman.

Here's a quick look at some of the different options available to you for gift giving this holiday season. All of the following gadgets cost $40 or lower:

Scrolling License Plate Frame :

The scrolling license plate frame is for those who get bored of the meaningless license plate pretty quick and would rather have a message to go with their license plates. The frame displays a scrolling message on the back of the car. The messages are customizable and you can create your own messages with it. Here's what the Scrolling License Plate Frame offers:

License plate frame features a built-in scrolling message display.

Create up to five custom messages with up to 120 characters each.

Basic Auto Safety Facts

Plus the Economic Benefits of the LaneFX Blind Spot Exposure System

  1. According to the US government's Department of Transportation, 1 out of 25 collisions on America's highways is due to improper lane change / lane merge. That's 630,000 accidents annually and almost 2% of which are fatal. The estimated annual insurance cost of these collisions $2.3B not accounting for economic loss. There are no specific statistics on whether these numbers improve by use of conventional convex blind spot mirrors or even by the driver setting the side mirrors wide.
  2. Second, consider the driver awareness benefit. By eliminating the average of 2 seconds of a complete head turn / blind spot check, LaneFX can afford you over 205ft of advance emergency stopping/maneuvering distance. This could be a life-saving or accident avoidance distance.
  3. Thirdly, let's approach this from a competitive landscape: The blind spot detection segment has just recently begun heating up at the OEM and teir-1supplier level. University of Michigan's Center for Automotive Research (CAR) study of emerging technologies, automotive executives from around the world have predestined a 10% market penetration of blind spot detection systems by MY06. So far this figure has been lagging a bit, but there is evidence of momentum building up in this area. Volvo has recently announced their blind spot detection system called BLIS and Audi has launch its Lane Assists passive system on its brand new Q7 SUV. As matter of fact, Volvo's VP of marketing in the BLIS systems' media preview indicated that that "blind spot problem solution is the number of asked for feature by Volvo owners." Volvo in this detection system chose to use pattern/image recognition technology as their chosen horse for this race. Raytheon and Valeo-Sylvania, two heavy hitters in the teir-1 supplier arena have joined forces to develop a sonar-based detection system under contract with one auto OEM. In both instances Volvo and other system are passive detection systems. Here's what's public from Volvo's own press release: "Because the system is camera based, it not work in the rain, snow, fog, or at night." When Automotive Week and Auto Blog test drove the BLIS system, they encountered a disproportionate number of false positives when driving by a row of parked cars or in the left-most lane on the highway against a concrete divider wall." K. Malhas, inventor of LaneFX expressed his opinion on this design approach as follows: "It's difficult for to understand why the one automotive manufacturer that has coined its existence on occupant safety would release a system that does not appear to have been well-though out." But it actually gets worse from there, estimated price for the system is $1,200 that's over 800% the suggested retail price of a complete LaneFX package and, according to Volvo if the its alert mechanism - a small orange light on the inside of the A-pillar - becomes "too annoying" to the driver, the driver has a switch to turn it off! Unbelievable!

PC Magazine Hails LaneFX as "One of The Collest Products" Reviewed!

Let me tell you about the coolest product I never reviewed. It's a wonderfully complex solution to a problem that shouldn't even be a problem. This product, LaneFX, is a microcontroller that interacts with the side mirrors in your car.

You want to change lanes, and you glance in your side mirror. It looks clear. But in your LaneFX-equipped car, you can press a button and the mirror sweeps out to show you the blind spot beyond the limit of your peripheral vision. Then it returns to its normal position. If you flick on your turn signal, the mirror also does its sweep.

It works on either side of the car, and it also has an extended mode for when you want to keep an eye on traffic alongside and behind you, as when you're merging onto a freeway. Now let's say you're going to parallel-park. You slip your car into reverse—and the right mirror angles itself downward so you can see the curb.

Although that's the end of the LaneFX's bag of tricks, it's just the beginning of the ways it can be implemented. You can customize how far each mirror moves, how long it pauses, and how long it takes to get there. You can even make mistakes in hooking up the wires to the mirror motors; the microcontroller has a learn mode so you can teach it which wires to use to control each motion. An LCD screen prompts you through every step of the procedure.

LaneFX available features
LaneFX
with independent control of Left and Right power mirrors
Turn Signal Link
with two selectable turn signal modes: "Normal" & "Sticky"
ParkFX
park assist system with configurable mirror tilt-down movements
Power Mirror Speed Boost
configurable up to 200% of factory power mirror speed
Complete Automotive-Grade Hardware & Documentation
with Molex® brand wiring harness; Owners & Installation Guides;
Nothing more to buy!
Risk-Free Buying Backed by Triple Warranty Program
Your Satisfaction is Guaranteed.
24-Month Extended Hardware Protection Plan

Compare Backup Sensors & Cameras to ParkFX

Get the Latest Information on the Most Reliable Backup Warning Technologies

Not all reversing aids are equal. The sensing technology and the indicating method are critical to your driving safety.

How a park assist system alerts you

One option is video, which at first seems like a great choice. But one major flaw with having a video camera affixed to the back of your car with a monitor on your dashboard is that it also forces you to look forward while backing up. That can disturb your perception, your reaction time, and feel very unnatural. They are also extremely expensive, and you'll pay thousands of dollars to have a video system attached to your car, whether from the dealer or an aftermarket supplier.

Compare that to other bargain basement devices which actually have LED displays (little red lights) on your dashboard. These are cumbersome -- almost useless -- for much the same reason as video: when you drive in reverse, you naturally look behind you, and you'll never see the little red lights. They are also hard to read in bright sunlight.

Some other bargain technologies use a tone which beeps more rapidly as you get closer to an obstacle. You can at least hear the relative distance just by listening to the beeps, but you have to practice a bit to really understand how far you are from danger.

That's why an audible voice sensor is best. It tells you in a spoken voice exactly how far away you are. Not only do you not have to awkwardly look forward at your dashboard, you'll know without guessing how much further you can safely back up.

How a reversing aid detects objects

If you've never seen or used a reversing aid, you might be surprised at how technically advanced they actually can be.

Reversing aids use a variety of technologies to sense an object behind the car. Some units use Doppler radar, and others use infrared sensors, but by far the most accurate method of detection is the one the U.S. Navy uses on its submarines: sonar.

Sonar can operate in any weather, including direct sunlight or rain. And it doesn't require that the car be moving in order to sense an obstruction.

Buy LaneFX

Upgrade Your LaneFX
Accessories & Add-On's
Locate Certified Installers
Web Specials & Promotions
Guaranteed Universal Fit

FEATURES & OPTIONS

Standard Features Interactive List
Standard Features Printable List
Turn Signal Link
ParkFX
Mirror Speed Boost
Instant Web Upgrades
Accessories & Add-On's Multi-Vehicle Kit
Accessories & Add-On's End-of-Lease Kit
Accessories & Add-On's Parts Bin

BLIND SPOT INFO

About Drivaware Inc.
Press Room[ and Media Library ]
Press Room[ and Media Library ] LaneFX TV
Press Room[ and Media Library ] Press Releases
Investors Forum
New Car Dealers
Aftermarket Retailers & Distributors
Auto OEM's
Trading Partner Login [ Restricted Access ]

FEATURED AUTO SAFETY ARTICLES & OTHER LINKS FOR SAFE LANE CHANGES

LaneFX is Safe for Leased Vehicles
LaneFX Voted #1 Driver Awareness Technology by BlindSpotSystems.com

HOW TO CHANGE LANES SAFELY WITH LANEFX

LaneFX Demo

Virtual LaneFX Tour
Top 10 Ways Drivers Use LaneFX
LaneFX Moments
Blind Spot Challenge / Driver Awareness Index Study
Driver Safety Surveys

COMPARE LATEST 12-VOLT CAR GADGETS

Competitive Comparisons
Why LaneFX is Right For You
Compare LaneFX
10 Reasons to Replace Your Stick-On Convex Auxilliary Mirrors with LaneFX
Independent Research Studies Stress the Importance of Safer Lane Changes

CONTACT OUR EXPERT DRIVERS ED INSTRUCTORS

Contact Us
Support Central
Owners Guide
Installation Guide
Warranty & Return Policy
Contact Technical Support
Frequently-Asked Questions (FAQ)
FAQ Printer Friendly Version
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Drivaware Corporate Info
AARP: Safe Driving Tips for Senior Drivers
LaneFX Site Map Site MapLaneFX Site Map Drivaware Corporate Gateway CorporateDrivaware Corporate Gateway Chat with LaneFX Safety Team Customer ServiceContact Customer Service View Shopping Cart / Checkout Shopping Cart
Meet LaneFX: the unique aftermarket product that will redefine add-on product penetration in your showroom and F&I department. Participating US Dealers that offer LaneFX New Car Edition are achieving an average of over $190 of incremental gross on every LaneFX-equipped vehicle sale. 1 Plus, low customer resistance mean higher product presentation, higher closing ratios and greater overall backend sales. Why?

The reasons are simple:

LaneFX solves a problem that your vehicle buyers experience everyday
 
J.D. Power & Associates has ranked blind spot systems as the second-most requested automotive technology by consumers 2. Your vehicle buyers experience the effects of changing lanes in their daily commutes and are ready for a solution that fits their driving style. LaneFX is simple, adaptable, and customers get it!
 
It takes 30 seconds to demo LaneFX
   
The most brilliant aspect of LaneFX is its simplicity. A 30-second demonstration usually leads to greater customer interest and eventually a sale. There is no in-vehicle add-on products that can be demo'd in less time than LaneFX, not even satellite radio. The quicker the product presentation, the less taxing it will be on your customer's attention span and willingness to buy. That's what makes LaneFX ideal for showroom or test-drive presentation as apposed to during F&I.

Don't forget the power of LaneFX's "wow-factor". Vehicle buyers invariably react with the "Why didn't I think of that!" response. That's the reaction you want because more discussion leads to more consideration which lead to greater purchase intention and ultimately purchase decision.

Low customer resistance and sales incentive programs translate into higher product penetration
   
Let's face it: Car deals have a tendency to take the path of least resistance. Your sales staff is motivated to get the car over the curb and are leery of introducing backend products too early in the sales process. LaneFX fixes this old adage with quick and easy product demo's, broad subject appeal and most importantly a sales incentive program that is specifically customized to your dealership. Likely for the first time, you will experience active backend product selling in your showroom -- all spearheaded by LaneFX.
 

Low impact on monthly payment reduces pushback
 
You set the retail pricing for the LaneFX New Car Edition 6 product in your franchise. Whether you have an economy entry-level franchise, or an ultra-luxury import franchise, LaneFX's impact on a customer's monthly payment amounts to no more than a few cents a day. We call this the "Diet Coke A Day" approach to making LaneFX affordable and available to every vehicle buyer.
 

Use it as a differentiator to close the deal
 
We've seen it time and time again: Sales managers are using LaneFX as a differentiator to close the deal. With LaneFX's low cost structure, your sales team now has a high appeal add-on to use to close those lengthy sales deals.
 

First-to-market advantage
 
Be the first in your market to offer LaneFX. All current consumer research indicates that "Safety Sells." Plus, when your vehicle buyers generate word of mouth, they do so not only by showing off their new vehicle, but by showing off the unique technology in it as well. Offering LaneFX can be a strong driver of safety-minded referrals to your showroom.

 

 

Driving incremental revenues on the backend is becoming more difficult than ever. For starters, you customer’s attention span is very short because they just want to sign and drive. Let’s be honest: If your F&I menu is pitching insurance products, most customers don’t think their new car is ever going to get stolen or damaged. If you’re pitching appearance products, most customers have difficulty justifying the expense given that they can still smell the new car smell. If you’re pitching extended warranty, their terms hardly ever come into play on retail lease contracts. So is your deal’s backend revenues down to reserve dollars only? Well even those are more commonly being capped by the captive financial institutions on the most attractive advertised programs!

 
J.D. Power & Associates' Consumer Survey on Emerging Automotive Technologies reports:
2nd

most wanted feature by consumers in their next new vehicle purchase 2

79%
of consumers would purchase blind spot system 2
Plus,
Voted #1
 
In an ongoing web poll 3, LaneFX was voted Best 2006 Driver Awareness Technology by over 3,000 drivers
over $190
average backend incremental gross on vehicles equipped with LaneFX 1
72%
of auto dealers consider offering a blind spot system a competitive advantage, citing "Safety Sells!" 4
10%

market penetration of blind spot systems predicted by next model year 5

   

 
The LaneFX New Car Dealer Program is one of the most unique in the business and it’s designed to reduce your risk and drive more gross margin to your sales.
   

 
   
Download the LaneFX Pilot Dealer Program brochure and see how LaneFX can drive more margin to your showroom.


Our Auto Dealer Marketing Support program offers:
 
   
 
 

Zero inventory carrying costs & zero capital requirement

 
   
-
We take the risk out: On a rolling 30-day billing cycle, You only pay for LaneFX units when they are sold
 
   
 
 
Aggressive wholesale discounts
 
   
-
Our competitive wholesale pricing model gives you ultimate flexibility in retail pricing and pre-bundling
 
   
 
 
Comprehensive training program
 
   
-
Customized training for your sales and F&I teams, at no-charge
 
   
-
No-charge installation training and certification for your technicians 7
 
   
 
 
PLUS Unprecedented Marketing Support
 
   
-
Co-branded Point-Of-Sale displays [see example]
 
   
-
Co-branded tri-fold customer brochures [see example]
 
   
-
POP hanging mirror tags [see example 1, example 2]
 
   
-
"Certified LaneFX Safety Center" designation and preferred placement in retailer/installer directory
 
   
-
Co-branded web page that integrates with your current web presence with no outside links
 
   
 
 
Protected vehicle brand / market combinations available
 
   
-
Hurry! Major markets are almost gone 8
 
LaneFX is proudly made in the USA using US-sourced components MADE IN U.S.A. Drivaware reminds you to always wear your seatbelt, exercise caution when merging or changing lanes, obey all traffic laws and always rely on your primary senses in making driving decisions. Drivaware and LaneFX are trademarks of Drivaware Inc. Patents Pending. Copyright © 2006-09. All rights reserved. Drivaware Inc. 1756 Plymouth Rd., Suite #500, Ann Arbor, MI 48105 USA.



1
Claim based on new and pre-owned vehicle sales from dealers participating the LaneFX Pilot Dealer Program in the Detroit Metropolitan market from 1/2/06 through 4/30/06.
2 Source: J.D. Power & Associates Consumer Report on Emerging Automotive Technologies, 2004.
3 Source: BlindSpotSystems.com driver web poll and editorial review and ratings.
4 Source: ValeoRaytheon Systems' survey of NA auto dealers, 2003..
5 Source: University of Michigan OSAT Study of Emergeing Automotive Technologies, 2003.
6 The LaneFX New Car Edition is our top of the line LaneFX product and includes the most popular features such Turn Signal Link, Mirror Speed Boost as well as ParkFX.
7
Limited to qualified, experienced technicians only.
8
Not available in all markets. Not all dealers qualify. Contact us for more details.