LaneFX is not like blind spot mirrors. It's only a mobile electronics system that moves your power mirrors in lane changes and merges.

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Drivaware Publishes Automakers' Scorecard on Driver Visbility and Average Blind Spot Zone Size

Automakers' average blind spot zones vary greatly. Automakers that produce larger, taller vehicles have larger blind spot zones than conventional passenger vehicles without impeded side and rearviews. All measurements do not account for the use of blind spot mirrors or blind spot detectors (like Valeo Raytheon's and Volvo's BLIS systems). Blind spot zone sizes are a combination of the side blind spot zones (as applicable in lane changes) but exclude the size of the rear blind spot zone that result when the vehicle is in reverse (backover condition).

Automaker

Average Size of Model Lane Change Blind Spot Area (avg. for all 2006 models in feet)

Automaker Average Size of Model Lane Change Blind Spot Area (avg. for all 2006 models in feet)
Acura 24.1' Jeep 31.0'
Alfa Romeo N/A Kia 18.9'
Aston Martin 29.2' Lamborghini 48.0'
Audi 32.0' Land Rover 38.2'
Bentley 29.4' Lexus 28.4'
BMW 28.6' Lincoln 22.9'
Buick 33.2' Lotus 49.8'
Cadillac 31.0' Mazda 22.0'
Chevrolet 33.9' Mercedes-Benz 29.4'
Chrysler 36.8' Mercury 28.2'
Daewoo 18.6' Mini 27.4'
DeLorean 44.1' Mitsubishi 29.6'
Dodge 36.1' Nissan 31.0'
Eagel N/A Oldsmobile N/A
Ferrari 40.6' Pontiac 32.1'
Fiat N/A Porsche 41.6'
Ford 38.1' Rolls-Royce 29.4'
Geo 16.3' Saab 26.1'
GMC 29.4' Saturn 25.5'
Honda 21.8' Scion 19.0'
Hummer 50.5' Subaru 26.7'
Hyundai 22.0' Suzuki 27.3'
Infiniti 34.1' Toyota 25.9'
Isuzu 37.5' Volkswagen 30.6'
Jaguar 28.8' Volvo 28.1'

How to Choose a Blind Spot & Backup Warning System

Aftermarket companies offer three types of backup systems: rear-view cameras, sensor systems, and mirror tilt-down. Use Types to decide which type best suits your needs. For all camera and sensor systems, we recommend professional installation.

No matter what type of system you choose, consider these things when deciding on a specific model:

Know how the device mounts on your vehicle.

Camera and sensor systems that are mounted on the vehicle’s bumper or bodywork may necessitate drilling. They may not be the best choice if you lease your vehicle.

If you have a hitch, you can consider a model that mounts in the trailer-hitch receiver. But you would have to remove the system to use your hitch.

Other camera and sensor models mount on the license-plate frame. But some states prohibit frames because they can obscure the plate.

Within types, features vary. This is especially true with the sensor models we tested. The ultrasonic systems were generally the most sensitive, but their performance was adversely affected by rain, snow, or other inclement weather.

The microwave-based sensor systems we tested were not affected by weather but are less sensitive as a group. They also don’t warn the driver unless the vehicle or object behind it is moving.

The display quality of the camera-based models is very good, although it doesn’t match that of the larger screens on some carmakers’ systems. Most of the system displays turn on when the vehicle shifts into reverse, but one, the Audiovox, must be turned off and on manually.

More than 2,400 children are accidentally backed-up over each year in the U.S.

And of those, more than 100 die. With the proliferation of SUVs and mini-vans, drivers aren't aware of the enormous rear view blind spots that prevent them from seeing what's behind them, especially small objects, animals, people, and children. Some of these blind spots are even greater than the length of an average driveway! Senators Hillary Clinton (D-New York) and John Sununu (R-New Hampshire) have recently proposed legislation requiring the U.S. Department of Transportation to issue regulations aimed at reducing accidents that frequently kill or injure children in cars. But until that legislation is passed, it's up to the driver to protect their loved-ones and prevent a tragedy by using a Park Assist system or a backup camera.

In fact, the Centers for Disease Control and Prevention estimated 2,767 people were treated in emergency rooms from July 2000 through June 2001 because of backovers. "This is a huge problem," Fennell said. "A lot of [the problem] is due to the change in our vehicle mix" that has more people driving tall-profile vehicles, she said.

Indeed, Fennell's research indicates that "in 60 percent of the [backover] cases, it's a truck, van or SUV that's involved," Fennell said. The reduced rearward visibility is caused by the design and tall profile of SUVs, pickup trucks and even vans.

The top edge of the tailgates and liftgates in these vehicles typically sits high and so do the vehicles themselves. This means that unaware children and small-stature adults and anything not tall enough to be visible in the rear window glass might be run over as the vehicle is backing up.

Consumers can choose from a wider range of aftermarket vehicle-backup systems since our last report, including new and improved designs.

All such systems are intended to help drivers detect objects within the blind spot behind the vehicle.

New are camera systems such as the Audiovox and ParkFX we tested that offer a “picture in the mirror” feature. The display is on a mirror that fits on top of or replaces the existing rear-view mirror, so you don’t have to choose between looking at the display and at the rear-view mirror while backing up. ParkFX also combines a camera with an audible sensor, so you can see and hear potential trouble. We would like to see more backup warning systems on the market that combine camera and sensor technologies.

Backup systems are typically marketed as parking aids, not safety equipment. But our tests show that the camera models can also help drivers avoid backover-accident injuries and fatalities.

Top 5 Auto Safety Technologies

Which of the often-expensive new technology might really save your life? Cars and trucks have become a lot safer in the past decade, but some 43,000 people still die every year on U.S. highways. To be sure you and your family do not wind up among these statistics, you want the latest and best auto safety equipment available when you buy a new car. But unless you can afford a luxury car--where most safety gear will be standard--you will have to make choices about how much to spend on optional auto safety equipment.

Some state-of-the-art auto safety devices--such as blind spot detection systems --aim to help you survive once an accident happens. Others--even better--help to control skids and other dangerous situations, aiming to avoid accidents entirely. To stay safe, you ideally need both preventive and protective equipment. New auto safety gear may be especially important if you are thinking about buying a sport utility vehicle (SUV).

J.D. Power & Associates' Consumer Ratings of Top 5 Auto Safety Technologies:

  1. Tire-pressure monitoring
  2. LaneFX style blind-spot detection / side assist / collision warning
  3. Lane-departure warning
  4. Emergency brake assist/collision mitigation
  5. Rearview backup camera

Automakers are Designing New Car Gadgets Focused on Driver Safety and Awareness

Safer Lane Changes is Just One of the Latest Trends to Include Advanced Gadgets in New SUV Models

Every new car season brings with it a dazzling assortment of high-tech gadgets and an equally formidable barrage of hype aimed at romancing you into this year's model.

What's hot and what's hype? We posed that question to Paul Duchene, a national automotive writer based in Portland, Ore.

"There are a lot of gizmos this year and some of them are good, too," he says. "One of the reasons is there are a lot of new models and a whole bunch of updates this year, including the Nissan 350Z, Mazda's RX-8 and BMW's Z4 and 745i, the car some critics have informally dubbed 'the quarter to eight.'"

Let's put the pedal to the metal and cruise some of this year's hottest new gadgets:

Intelligent cruise control: This lends new dimension to the term "keeping up with the Joneses." Previously, cruise control was a simple proposition: You set your speed and your car maintained it until you tapped the brake or manually turned it off. Infiniti's new wrinkle uses a laser beam to measure the distance between you and the vehicle ahead and maintains a preset distance until you disengage it. The upside is you can't tailgate. The downside depends on the driving skills of the guy in front of you.

Directional stability: This is a little like having your mother-in-law in the back seat, only quieter. "You go into a corner too hard and the car basically figures out that it's about to change direction from where you want it to go and will selectively apply, say, a rear brake on one side just to keep it going in the line that it senses it's pointed," says Duchene. And he tested it. Hard. "It really works, way past the point that it makes sense."

Mouse control: It had to happen and finally does with BMW's 7 series. That dial-shaped gizmo where a stick shift would normally reside is called iDrive and it controls the heat, air, audio level and other cabin-related functions. This gives you a sleek, button-free dashboard. Beginners, however, need to look at the in-dash display to use it.

Voice-recognition system: Sure, we all talk, even scream, at our cars on occasion. Now Infiniti presents one that finally listens. The Q45 voice recognition system allows you to change CDs, adjust the temperature, access your GPS navigation system or make a hands-free cell phone call, all through voice command. The system understands 50,000 words in 150 dialects and even learns the sound of your voice. Hal, is that you?

Run-flat tires: No matter how high-tech your ride, there are four things all cars have in common, and they still go flat from time to time. Run-flat tires don't prevent flats, but they will get you to a repair shop. "When you run over a nail and the tire goes flat, if you keep it under 30 miles per hour, it will get you someplace where you can change it," Duchene explains. "Part of the reason they can do it is that performance tires are much lower profile and deform much less, so you can make stiffer sidewalls."

Mobile entertainment: New minivans approximate all the comforts of home: Pop-down DVD screens, earphone ports, even a remote control to fight over. That takes care of the kids; now what about Mom and Dad? How about coast-to-coast, commercial-free satellite radio? For the cost of a radio receiver ($300 and up) and service (less than $15 a month), you can receive 70 channels of commercial-free music and 40 channels of news, talk, sports and entertainment programming from such providers as XM and Sirius. It sure beats choruses of, "Are we there yet?"

Limp-home mode: How smart is the Cadillac Northstar engine? If you blow a radiator hose, the Northstar automatically reverts to limp-home mode, shutting the gas supply off in several cylinders and turning the engine into a quasi-air cool system. You won't set any land speed records, but your engine will survive the damage you unwittingly might have done to it.

DVD navigation: Because of the limited data storage capacity of earlier onboard GPS satellite-navigation systems, you had to reinstall a different CD of map displays if you wanted to travel to other parts of the country. With the new DVD-based systems, all of North America is now your oyster. Does it play movies, too? Duchene chuckles: "The Lexus system has the ability to play movie DVDs on its screen, but it won't play if you're in gear, so you can't be watching a movie while you're driving down the road." We really didn't think so, but had to ask.

Automatic braking: Remember your mother-in-law in the back seat? Here's a feature that cleverly simulates the effect of her panicked stranglehold on you in a traffic crisis. "There are brake systems now that have a brains-override thing where they figure you're not braking hard enough for what's going on and will actually add power to the brakes," Duchene says. Easier on the esophagus, too.

Head restraint, side curtains and pre-tensioners: Luxury cars feature all the safety money can buy. In addition to standard forward and side airbags, many models now come with inflatable head-restraint bands along the top of the windshield and inflatable side window curtains. The Lexus system automatically cinches up your seat belt with pre-tensioners just milliseconds before impact. Cadillac's Escalade SUV uses sensors to analyze the size and weight of front-seat passengers and automatically deactivates the front air bag if it detects a child or rear-facing child seat riding shotgun. "Though not yet on the market, the car companies are developing a 'catcher's mitt' seat that, if things go wrong, just kind of grabs you and holds you in place," says Duchene.

Back-up assistance: If parallel parking is not your strong suit, you'll be pleased to hear about a couple systems designed to give you a better look at your rear end. GM's Ultrasonic Rear Parking Assistant uses four sensors to triangulate the position of objects behind you and guides you with both an audible chime and LED lights at the back window. Infiniti's RearView Monitor goes one step further and actually displays on the dashboard monitor a full-color video from a rear-mounted mini-cam. Now all you've got to do is find a parking space.

Automatic accident reporting: In the event of an accident, your car can now phone for help, even if you can't. "Some of this stuff now, if you have a crash, the car calls home and 911 and says, 'I've been hurt,'" Duchene says. "But that has its drawbacks. As one of my friends pointed out, sometimes when you make a mistake, you could use about 20 minutes to get away."

Christmas Gift Ideas For Car Lovers

‘Tis the season, as they say, when we start dreaming up wish lists and dropping hints to our loved ones. For the automotive enthusiast or anyone on the go, here are some holiday gift ideas to make it a very merry Christmas.

Satellite Radio ($50 and up for radio, subscription $10-15/month)
Becoming more popular all the time, satellite radio is a wonderful gift idea for anyone spending large chunks of time on the road. Portable models can fit onto any vehicle and offer excellent sound quality through your car’s speakers. With hundreds of channels of listening options, satellite radio is the gift that keeps on giving (provided you keep up with the subscription fee, of course).

MP3 Player Attachment ($30-99)
For another audio option, consider an MP3 dock. Most plug into your car’s cigarette lighter and transmit an FM signal through the vehicle’s stereo with little to no sacrifice in sound quality. Some will even recharge your MP3 player during playback. Some models limit the choice of available FM signals, while upscale versions have more options and clearer transmission.

Self-Heating/Cooling Travel Mugs ($15-35)
Does your coffee lose its steam on those long commutes? Is the ice in your soda melting too quickly during the summer? Try a mug that plugs into your car’s cigarette lighter to heat or cool your beverage as necessary. Most have multiple temperature settings and will emit a small beep when the desired level has been reached.

Roadside Emergency Kit ($35-85)
On the more practical side, another gift idea (and something that should be in the trunk of every vehicle) is an emergency kit. These supply collections typically include necessities such as jumper cables, a flashlight, and work gloves, but many kits with even more to offer. Some will have a heavy-duty tow rope, first aid equipment, flares, and a tire pump. Most kits are packaged in a convenient carry-all and don’t take up too much space. If you have a younger driver or live in an unforgiving climate a roadside kit is a gift that can be a lifesaver.

Portable JumpStarter ($50-125)
No one likes getting stranded with a dead car battery, which have a habit of letting you down at the worst possible moment. A portable JumpStarter can prevent that hassle. Typically less than 20 pounds and about the size of a toaster, JumpStarters vary in available battery life and power, and most need an overnight recharge every couple of months. Some include gauges that display how much charge they have left to offer, or indicate just when recharging is necessary.

Digital Key Chain Tire Gauge ($5-25)
For a handy stocking stuffer, consider a tire gauge that doubles as a key chain. Tires not inflated properly can hinder a vehicle’s handling capability, increase tire wear, and potentially be a safety hazard. They will also detract from your vehicle’s gas mileage. These keychains connect to your tire’s air nozzle and show their psi with a digital display. Check your owner’s manual for your vehicle’s recommended pressure and adjust accordingly.

Remote Starter (Key-FOBs $20-70, Installation varies)
During these cold winter months, a remote starter is an enviable amenity. Sitting cozily in your home, you can ignite and warm your engine before venturing out into an early morning blizzard. You can buy a remote starter at most auto parts stores but you may need to take your vehicle to a mechanic or dealer to have the transmitter installed.

GPS Navigation System ($200-700)
Portable global positioning systems have been out for a couple of years and have improved in reliability and ease of use. Most provide software updates to account for changing traffic patterns and are very handy when traveling. More upscale models offer a voice-prompted navigation aid and their maps have more detail. Some systems can also self-adjust their screen’s brightness based on outside weather conditions. For anyone that is “directionally challenged”, a GPS can be the most useful Christmas gift around.

Automotive gifts are both practical and fun, and some can even keep you out of harm’s way. Treat your favorite road warrior (or yourself) and above all, have a great holiday. AutoExtra.com: We’re all you need.



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FEATURES & OPTIONS

Standard Features Interactive List
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BLIND SPOT INFO

About Drivaware Inc.
Press Room[ and Media Library ]
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Press Room[ and Media Library ] Press Releases
Investors Forum
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FEATURED AUTO SAFETY ARTICLES & OTHER LINKS FOR SAFE LANE CHANGES

LaneFX is Safe for Leased Vehicles
LaneFX Voted #1 Driver Awareness Technology by BlindSpotSystems.com

HOW TO CHANGE LANES SAFELY WITH LANEFX

LaneFX Demo

Virtual LaneFX Tour
Top 10 Ways Drivers Use LaneFX
LaneFX Moments
Blind Spot Challenge / Driver Awareness Index Study
Driver Safety Surveys

COMPARE LATEST 12-VOLT CAR GADGETS

Competitive Comparisons
Why LaneFX is Right For You
Compare LaneFX
10 Reasons to Replace Your Stick-On Convex Auxilliary Mirrors with LaneFX
Independent Research Studies Stress the Importance of Safer Lane Changes

CONTACT OUR EXPERT DRIVERS ED INSTRUCTORS

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Meet LaneFX: the unique aftermarket product that will redefine add-on product penetration in your showroom and F&I department. Participating US Dealers that offer LaneFX New Car Edition are achieving an average of over $190 of incremental gross on every LaneFX-equipped vehicle sale. 1 Plus, low customer resistance mean higher product presentation, higher closing ratios and greater overall backend sales. Why?

The reasons are simple:

LaneFX solves a problem that your vehicle buyers experience everyday
 
J.D. Power & Associates has ranked blind spot systems as the second-most requested automotive technology by consumers 2. Your vehicle buyers experience the effects of changing lanes in their daily commutes and are ready for a solution that fits their driving style. LaneFX is simple, adaptable, and customers get it!
 
It takes 30 seconds to demo LaneFX
   
The most brilliant aspect of LaneFX is its simplicity. A 30-second demonstration usually leads to greater customer interest and eventually a sale. There is no in-vehicle add-on products that can be demo'd in less time than LaneFX, not even satellite radio. The quicker the product presentation, the less taxing it will be on your customer's attention span and willingness to buy. That's what makes LaneFX ideal for showroom or test-drive presentation as apposed to during F&I.

Don't forget the power of LaneFX's "wow-factor". Vehicle buyers invariably react with the "Why didn't I think of that!" response. That's the reaction you want because more discussion leads to more consideration which lead to greater purchase intention and ultimately purchase decision.

Low customer resistance and sales incentive programs translate into higher product penetration
   
Let's face it: Car deals have a tendency to take the path of least resistance. Your sales staff is motivated to get the car over the curb and are leery of introducing backend products too early in the sales process. LaneFX fixes this old adage with quick and easy product demo's, broad subject appeal and most importantly a sales incentive program that is specifically customized to your dealership. Likely for the first time, you will experience active backend product selling in your showroom -- all spearheaded by LaneFX.
 

Low impact on monthly payment reduces pushback
 
You set the retail pricing for the LaneFX New Car Edition 6 product in your franchise. Whether you have an economy entry-level franchise, or an ultra-luxury import franchise, LaneFX's impact on a customer's monthly payment amounts to no more than a few cents a day. We call this the "Diet Coke A Day" approach to making LaneFX affordable and available to every vehicle buyer.
 

Use it as a differentiator to close the deal
 
We've seen it time and time again: Sales managers are using LaneFX as a differentiator to close the deal. With LaneFX's low cost structure, your sales team now has a high appeal add-on to use to close those lengthy sales deals.
 

First-to-market advantage
 
Be the first in your market to offer LaneFX. All current consumer research indicates that "Safety Sells." Plus, when your vehicle buyers generate word of mouth, they do so not only by showing off their new vehicle, but by showing off the unique technology in it as well. Offering LaneFX can be a strong driver of safety-minded referrals to your showroom.

 

 

Driving incremental revenues on the backend is becoming more difficult than ever. For starters, you customer’s attention span is very short because they just want to sign and drive. Let’s be honest: If your F&I menu is pitching insurance products, most customers don’t think their new car is ever going to get stolen or damaged. If you’re pitching appearance products, most customers have difficulty justifying the expense given that they can still smell the new car smell. If you’re pitching extended warranty, their terms hardly ever come into play on retail lease contracts. So is your deal’s backend revenues down to reserve dollars only? Well even those are more commonly being capped by the captive financial institutions on the most attractive advertised programs!

 
J.D. Power & Associates' Consumer Survey on Emerging Automotive Technologies reports:
2nd

most wanted feature by consumers in their next new vehicle purchase 2

79%
of consumers would purchase blind spot system 2
Plus,
Voted #1
 
In an ongoing web poll 3, LaneFX was voted Best 2006 Driver Awareness Technology by over 3,000 drivers
over $190
average backend incremental gross on vehicles equipped with LaneFX 1
72%
of auto dealers consider offering a blind spot system a competitive advantage, citing "Safety Sells!" 4
10%

market penetration of blind spot systems predicted by next model year 5

   

 
The LaneFX New Car Dealer Program is one of the most unique in the business and it’s designed to reduce your risk and drive more gross margin to your sales.
   

 
   
Download the LaneFX Pilot Dealer Program brochure and see how LaneFX can drive more margin to your showroom.


Our Auto Dealer Marketing Support program offers:
 
   
 
 

Zero inventory carrying costs & zero capital requirement

 
   
-
We take the risk out: On a rolling 30-day billing cycle, You only pay for LaneFX units when they are sold
 
   
 
 
Aggressive wholesale discounts
 
   
-
Our competitive wholesale pricing model gives you ultimate flexibility in retail pricing and pre-bundling
 
   
 
 
Comprehensive training program
 
   
-
Customized training for your sales and F&I teams, at no-charge
 
   
-
No-charge installation training and certification for your technicians 7
 
   
 
 
PLUS Unprecedented Marketing Support
 
   
-
Co-branded Point-Of-Sale displays [see example]
 
   
-
Co-branded tri-fold customer brochures [see example]
 
   
-
POP hanging mirror tags [see example 1, example 2]
 
   
-
"Certified LaneFX Safety Center" designation and preferred placement in retailer/installer directory
 
   
-
Co-branded web page that integrates with your current web presence with no outside links
 
   
 
 
Protected vehicle brand / market combinations available
 
   
-
Hurry! Major markets are almost gone 8
 
LaneFX is proudly made in the USA using US-sourced components MADE IN U.S.A. Drivaware reminds you to always wear your seatbelt, exercise caution when merging or changing lanes, obey all traffic laws and always rely on your primary senses in making driving decisions. Drivaware and LaneFX are trademarks of Drivaware Inc. Patents Pending. Copyright © 2005-08. All rights reserved. Drivaware Inc. 1756 Plymouth Rd., Suite #500, Ann Arbor, MI 48105 USA.



1
Claim based on new and pre-owned vehicle sales from dealers participating the LaneFX Pilot Dealer Program in the Detroit Metropolitan market from 1/2/06 through 4/30/06.
2 Source: J.D. Power & Associates Consumer Report on Emerging Automotive Technologies, 2004.
3 Source: BlindSpotSystems.com driver web poll and editorial review and ratings.
4 Source: ValeoRaytheon Systems' survey of NA auto dealers, 2003..
5 Source: University of Michigan OSAT Study of Emergeing Automotive Technologies, 2003.
6 The LaneFX New Car Edition is our top of the line LaneFX product and includes the most popular features such Turn Signal Link, Mirror Speed Boost as well as ParkFX.
7
Limited to qualified, experienced technicians only.
8
Not available in all markets. Not all dealers qualify. Contact us for more details.